Struggling to write LinkedIn posts that don’t sound robotic ?

You’re not alone. Most people spend hours writing posts that…

  • get 5 likes and no comments

  • sound like ChatGPT wrote them

  • or worse, get ignored entirely.

Writing on LinkedIn is different.

The difference between being ignored and being remembered comes down to structure and voice. Your posts need to hook attention fast, flow in a way people want to keep reading, and still sound like you. That’s where a proven system makes all the difference.

Get the Prompt

LINKEDIN PLAYBOOK

LINKEDIN PLAYBOOK

That’s why I created the LinkedIn Playbook and the only AI prompt you’ll ever need

This playbook is a step-by-step guide that makes LinkedIn writing easier for you. Inside, you’ll learn how to structure posts that don’t just get seen, but spark real conversations.

Get yours

Never stare at a blank screen again when writing your LinkedIn posts.

  • Write hooks that actually stop the scroll

  • Structure posts so people keep reading (and commenting)

  • Share ideas with authority while still sounding human

  • Avoid the common mistakes that make posts feel generic

  • Use AI strategically without losing your voice

Bonus included: The Hooks Handbook - 15+ proven openers you can copy, paste, and adapt for your own posts.

What you’ll learn

  • ✓ Craft hooks that stop the scroll

    Learn proven formulas to grab attention in the first two lines, the most important real estate on LinkedIn

  • ✓ Structure posts that people finish

    Get frameworks that keep readers engaged from the hook all the way to the takeaway.

  • ✓ Sound human, not robotic

    Learn to ditch the generic “AI voice” and learn how to write posts that actually sound like you.

  • ✓ Use AI strategically

    Get the master prompt to brainstorm ideas and polish drafts without losing your voice.

  • ✓ Write faster, with ease

    Save hours second-guessing your content by following step-by-step templates and prompts.

Hello 👋, I’m

Svenja Maltzahn

I’ve spent years helping personal brands and leaders grow on LinkedIn with clarity, influence, and confidence.
Now, I’ve packaged the same frameworks I use with my clients into one playbook - so you don’t need to guess, overthink, or sound like AI again.

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FAQs

  • This guide is designed for anyone - whether you’ve never posted before or you’ve been writing for years but feel stuck. It gives you structure, prompts, and examples that make writing easier.

  • Yes but in a smart way. You’ll get the only AI prompt you’ll ever need to brainstorm and polish posts, while keeping your authentic voice intact.

  • Most “tips” online are generic and don’t teach you how to actually structure posts. This playbook is a proven system with frameworks, ready-to-use hooks, and prompts that save you hours of guessing.

  • If you apply what’s inside, you’ll notice a difference in your posts immediately - clearer structure, stronger hooks, and more engagement. Growth compounds as you stay consistent.

Write LinkedIn posts in minutes that sound human, spark comments, and actually get seen.

Get yours